MIB Coupons
The MIB brand sought a digital platform to simplify and promote exclusive multi-business packages, combining experiences across dining, nightlife, hospitality, and wellness services at a discounted rate. The goal was to create a seamless online experience that would attract users by offering them curated, all-in-one packages for memorable outings while boosting local business engagement. The website needed to not only highlight these value-packed offerings but also create an ongoing system for rotating new packages and deals in an engaging, user-friendly manner.
Increase in Organic Views
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Taking inspiration from popular streaming platforms like Netflix, we designed an intuitive and visually compelling interface where packages are showcased prominently, making selection and purchase easy. Each package includes detailed information about participating venues, creating a “one-stop” experience for users to discover, plan, and purchase outings. The mobile-first design ensures that users can access deals and complete transactions smoothly on the go, meeting the expectations of a younger, digitally-savvy audience.
To maximize visibility across diverse sectors, we implemented a robust SEO strategy targeting keywords like “discount experience packages,” “nightlife deals,” “restaurant and hotel packages,” and “local event bundles.” This cross-category SEO strategy ensures MIB appears in search results for a wide array of relevant keywords across food, hospitality, and wellness. Additionally, we set up optimized category pages for each package type, making the site easier to navigate and improving discoverability for specific interests, whether nightlife, food, or wellness.
