Professionals vs Drag and Drop Builders

Warfa Bainah
Image of a web designer working on a computer

Why should I use a professional website builder or web design agency?


Building a website is an essential step for individuals and businesses wanting to establish an online presence. Fortunately, in today's digital world, creating a website doesn't have to be expensive. With the availability of website builders and easy-to-use platforms, anyone can build a professional-looking website without breaking the bank.

The cost of building a website varies depending on several factors. One of the main considerations is whether you choose to use a website builder or hire a web designer. Using a website builder is the most cost-effective option, as it eliminates the need to hire a professional. However, for many internet browsers who grew up using it especially, it is quite easy to tell the difference between a template website and a custom-made one. A web design agency typically employs professional web designers who have the technical expertise and experience to build a customized website from scratch. They utilize programming languages such as HTML and CSS to develop unique and tailor-made websites.

On the other hand, using a template involves choosing from pre-designed website templates provided by popular website builders, such as Wix, Weebly, or Squarespace. These templates usually come with drag and drop functionality, allowing users to easily create a website without any knowledge of coding.Another vital aspect to consider is ecommerce capabilities. If you are planning to set up an online store, functionality such as shopping carts, payment gateways, and inventory management are crucial. Web design agencies often specialize in building ecommerce websites that are optimized for a seamless online shopping experience.

They can integrate payment systems, create rich product listings, and ensure secure transactions. In contrast, while website builders offer ecommerce features, they may have limitations in terms of customization and scalability.Web hosting and domain name are important elements for any website. A web design agency typically handles web hosting as part of their services, providing optimized and reliable hosting options for your website. They also assist in securing a domain name that aligns with your brand.

With website builders, web-hosting and domain-name services are usually included in their packages, which makes the process more convenient. However, users may have limited control over these services.Website design is another distinctive factor. Web design agencies excel in creating custom websites that perfectly align with your brand identity. They offer professional website designs that are visually appealing, intuitive, and optimized for user experience. On the other hand, using a template restricts the level of customization. While templates provide design flexibility and a range of templates to choose from, they lack the uniqueness and personal touch that comes with a custom-built website.The choice of CMS is another consideration. Web design agencies often use popular content-management systems like WordPress, Joomla, or Drupal. These CMS platforms offer advanced customization options, scalable features, and a wide range of plugins and extensions. In contrast, website builders have their own built-in CMS, which provides an intuitive and easy-to-use interface but may have limitations in terms of functionality and customization options.


SEO plays a crucial role in website visibility and attracting organic traffic from search engines. Web design agencies are well-versed in implementing SEO best practices during the website development process. They can optimize your website structure, meta tags, and content to improve search engine rankings. Website builders also provide some SEO tools and guides but may not offer the same level of expertise and optimization as web design agencies.Customization is a significant factor to consider. Web design agencies provide extensive customization options, allowing you to build a website with unique features and functionalities tailored to your specific needs. Every aspect of the website can be customized according to your preferences. In contrast, using a template constrains customization options within the limitations of the template.

While template builders offer some level of customization, it may not match the flexibility provided by web design agencies.In terms of cost, web design agencies generally require a larger financial investment due to the personalized services they provide. The cost varies depending on the complexity and scope of the project. In contrast, website builders often have various subscription plans, including free options, making it more budget-friendly. However, bear in mind that additional features and customization options may incur additional costs.

In conclusion, the choice between a website built by a web design agency and a website built using a template depends on various factors such as budget, customization needs, ecommerce requirements, and technical skills. Web design agencies offer personalized, professional solutions with extensive customization, while website builders provide convenient, user-friendly templates with limited customization options. Carefully assess your requirements and consider these differences to make an informed decision on which approach is best suited for your online presence.

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